MySalesScript

conversion rates

Increase Your Sales and Engagement by Focusing on the Customer

Customer engagement is one of the most pressing issues for marketers today. Why? Because it underscores the whole reason why marketers market: To build relationships with customers that ensure they choose you over your competitors, enjoy and benefit from the product or service, keep returning for more, and tell others to try it too. To …

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How to measure the performance of a homepage funnel

It is not simple to measure the performance of a homepage funnel, but it is possible if you are consistent. Let’s have a look at what you need to do Measure the efficiency of your call-to-action buttons. A homepage funnel is a list of calls-to-action (CTAs).  However, you usually don’t know which design or wording …

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